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New Immigrant's Financial Roadmap
12. Starting a Business/Marketing and Branding
12. Starting a Business Illustration
Syllabus Slides

Marketing and Branding

01.Building Digital Presence

In the US, having a professional online presence is critical. Set up a free Google Business Profile, buy a domain name, and create a simple, clean website. Use local SEO tactics to help customers in your city find you.

02.Local Licensing

Before opening your doors, verify what local licenses, permits, or insurance are required in your city (for example, health department permits for food, or professional licenses for hair salons). Running a business legally protects your brand.

03.Growing Customer Trust

Deliver outstanding service and ask happy clients to leave reviews online. Trust and word-of-mouth are your most valuable marketing assets in the US business ecosystem. Good luck on your business journey!

Chapter check

Q1.Which business structure separates your personal assets from business liabilities?

Q2.A business pays income tax on its:

Q3.What share of profits does the course say to set aside for quarterly estimated taxes?